Every visitor counts.
A pricing decision affects everyone who sees your paywall. The picture should include people who never subscribe, too.
The right price is more than a number. We’re building PricingTune to help mobile apps understand what their subscription offers really earn.
See what we’re buildingIn development. Built with care.
Illustrative proceeds per visitor
The highest price isn’t always the strongest outcome.
Made for the people
building subscription apps.
01 / THE APPROACH
Did this offer create a better outcome?
That’s the question we’re starting with.
A pricing decision affects everyone who sees your paywall. The picture should include people who never subscribe, too.
Look beyond the first purchase. Bring renewals, refunds, and net subscription proceeds into the same view.
Understand what your data can support before testing a change. Keep uncertainty visible and decisions deliberate.
THE METRIC THAT GUIDES US
Our starting point: net subscription proceeds over 60 days, per new eligible paywall visitor. A window into what an offer earns after the first tap.
Measured across every eligible visitor.
02 / WHAT WE’RE BUILDING
A thoughtful path from understanding your data
to testing what could work better.
UNDERSTAND
Connect the dots between paywall visits, the offers people saw, and the subscription outcomes that followed.
COMPARE
Compare offers with enough time for outcomes to mature. See where the evidence is useful and where it is still missing.
LEARN
Build toward controlled experiments with clear baselines, meaningful outcomes, and guardrails you can trust.
PricingTune is in development. We’re starting with research and observation; live pricing changes and self-serve access are not available yet.
GOOD THINGS TAKE A LITTLE TUNING
Subscription pricing, thoughtfully tuned.
Coming soon